YOUR PRACTICE IS ONE-OF-A-KIND

If you know who you want to serve and are ready to start attracting clients, Custom Design can be a great fit, even if your practice is brand new. If you’re still working out your niche, a template may be better suited for now.

Yes! As part of your Custom Website Design experience, I’ll create a cohesive mini brand for you, including a tailored color palette, font pairings, and a clean wordmark logo. No designer or brand strategist needed.

Most therapists find 8 pages more than enough for a strong, clear online presence. But if you need extras—like additional specialty pages or a blog—we can either add them for an additional fee or map out a Website Expansion Plan after your site goes live.

Absolutely. You’ll receive a custom walkthrough video that shows you exactly how to update text, swap images, add blog posts, and more. Plus, I’ll be available for 30 days of post-launch email support if anything comes up.

Yes, I exclusively use Squarespace because it’s flexible, clean, and incredibly easy for therapists to maintain on their own.

After you book your Custom Website Design project, you’ll receive a full checklist to guide you through the prep process. Here's what I’ll need from you before we begin the design week:

• Website copy for each page, unless you’ve added the Done-For-You Copywriting upgrade

• Brand elements like headshots, logos, and brand colors (if you have them)

• Inspiration for style and tone (like a Pinterest board)

Don’t worry, I’ll walk you through everything step by step so nothing feels overwhelming.

You’re not alone and you have options.

If you want full support, you can add Done-For-You Website Copywriting to your package. This includes professionally written copy for all 8 of your website pages, tailored to your ideal clients and written in your unique voice. The investment for this upgrade is $2,950.

Only need support with a few pages? Custom copy packages are also available, starting at $375 per page.

Prefer to write your own but need guidance? You’ll have access to plug-and-play templates to speed up the process.

No matter your comfort level with writing, you’ll have the support you need to make your words clear, aligned, and client-ready.

Yes, we can determine the payment plan that best fits your needs during our discovery call. A deposit is required to reserve your design week, and the remaining balance is due on the Monday of your design week.

There are just two things you’ll need to purchase separately to make your website live:

1. A domain name (your web address, like yourpractice.com)

2. A Squarespace subscription (your website hosting platform)

Domains typically cost around $20 per year, and Squarespace plans start at about $16 per month. If you don’t already have these set up, I’ll walk you through exactly what you need and help you choose the right plan during your prep period.

Custom Website Design is a slower-paced, fully custom process. Every layout, section, and page is built from scratch to match your brand, client flow, and practice goals. It’s ideal if you’re looking for more complex structure, unique visual design, or a high-touch experience with space to collaborate and refine.

Website in a Week, on the other hand, uses a pre-designed template from my collection as the foundation. It’s a faster, more streamlined process built around a design sprint model — perfect if you want something elevated and personalized, but don’t need a completely custom build.

Yes. Your package includes a strategy call where you’ll be able to provide feedback on the design direction of your site prior to the build out of your site. In addition to the call, you’ll also have two feedback rounds during the design process and one hour of post-launch revisions for small changes like image swaps or formatting tweaks. If you need additional edits later, you can either DIY with the help of your walkthrough video or book hourly support.